PostHog and Clicked serve different people. PostHog is a rich product-analytics suite - events, funnels, replays, feature flags - built for engineering and product teams willing to instrument their app. Clicked is for marketers and store owners: one line of code, no event definitions, and an immediate view of revenue and conversion rate by source. If you're measuring product usage, PostHog; if you're measuring which ads pay, Clicked.
| Clicked | PostHog | |
|---|---|---|
| Revenue & conversions by source | Yes | Some |
| Free plan | Yes10k/mo free | Yesfree tier |
| Cookieless · no consent banner | Yes | Some |
| Try without signing up | Yes | No |
| Open source | No | Yes |
| Self-hostable | No | Yes |
| Built for | Revenue & conversions by source, for stores and anyone buying traffic | Product analytics, funnels and experimentation for engineers |
Competitor details are our reading of each product at the time of writing, kept to broad, stable facts. Products change - check each vendor's own site for specifics.
You're a store or marketer who wants revenue by source from one line of code, without defining and instrumenting events.
You're a product team that needs event-level analytics, funnels, replays and feature flags, and you have engineers to instrument and maintain it.
One line on your site. No cookie banner, no signup to try. Clicked reads the ad pixels and cart you already have and shows revenue, conversions and conversion rate by source - live.
A developer-focused product-analytics platform - events, funnels, session replay and feature flags. Powerful for product teams, with a generous free tier; heavier and more technical than a drop-in marketing dashboard, and oriented to product usage more than ad-revenue attribution.
Best for: Product and engineering teams that want deep event analytics, funnels, session replay and feature flags in one platform, and are comfortable instrumenting events.
Only for the marketing-attribution job. PostHog does far more - product analytics, funnels, session replay, feature flags. If you need those, keep PostHog. Clicked replaces the specific need to see revenue and conversions by traffic source, simply and without instrumentation.
Clicked. It's one line of code and reads the ad pixels and cart you already have - no events to define. PostHog is powerful but expects you to instrument events, which usually means developer time.
Money-first analytics for stores and anyone buying traffic. Know what pays, skip the cookie banner.